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The Pitch: Advertising and marketing news for 4.27.21 Visual Appeal LLC completed a brand launch for Nydella, a clothing shop in Midlothian that opened in March. Work included logo design, website and marketing collateral. Familiar Creatures was named agency of record for Duke’s Mayonnaise, part of Richmond-based Sauer Brands. The agency will work with Duke’s to evolve its current campaign, “It’s got Twang,” and build brand awareness. Duke’s developed that campaign with previous AOR The Richards Group, out of Dallas. Red Orange Studio created a logo and launched a website for Virginia Beach Ketamine & Wellness. The mobile-friendly site highlights the wellness startup’s services for people with PTSD, anxiety and chronic pain. ....