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ISelect strikes affiliate marketing deal with News Corp worth over $4.5m ASX-listed comparisons websites looks for more marketing efficiency gains with latest partnership ASX-listed comparisons site, iSelect, has struck a two-year exclusive affiliate marketing partnership with News Corp worth at least $4.5 million. Under the agreement, News Corp will receive payment for lead generation, content creation and revenue share of converted sales but does not encompass intellectual property rights. The arrangement kicks off in 1 January 2021 with News Life Media and has a minimum value of $4.5 million, based on a 50-50 combination of cash and shares up to a maximum of 5 per cent of iSelect’s total issued share capital per annum. The share price will be calculated on a 90-day reporting basis. ....