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The aphorism “meeting the customer where they are” is best saved for the daily horoscope; if you believe in that sort of thing.Meeting customer demand is nothing special anymore, instead, this is table stakes.The customer has an expectation, in their relationship with a brand, to be met where they are. ....
How often does retail leadership walk the shop floor?Not in a pre-announced way with the eventual photo-op and subsequent LinkedIn post.I mean, in an incognito way. To see what the customer and employee experience is really like.In a planned visit, of course the store will be presented in a pristine ....
[unable to retrieve full-text content]I wandered down to Soho to see the pop-up store of the TikTok famous brand, Cider Fashion. I was curious to see how this ultra-fast fashion brand was going to.The post Strong Cider first appeared on Retail Strategy Group ....
[unable to retrieve full-text content]Much has been made of the use of data, analytics, and technology in pro sports. Regardless of the advances, the fundamentals of the game should always be executed with precision..The post A Buffalo’s Dozen first appeared on Retail Strategy Group ....