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John Battelle s Search Blog Toward the Endemic: What s missing in PPC/Behavioral/Contextual Ad Nets

During the AdTech panel yesterday I started ranting about what I think is missing from all this contextual, behavioral, paid search, and network-based advertising - you know, all the stuff that's setting records and revolutionizing marketing. All the stuff I've been hyping for the past two, no wait, ten years.

Revenue science

Dealtale improves attribution, brings revenue science to marketers - but what about the dark funnel ?

Revenue science for the revenue-driven marketer.

New yorkUnited statesAriel geifmanJake klienChief revenue officerCritical pathNew york cityRevenue science

Be Like Nick

Be Like Nick - 05/04/2023

Peter naylorNick johnsonDave morganGettysburg collegeFeatured contributorRevenue scienceOur industry lost one of its all time best executives andMost importantlyUman beings when nick johnsonHief revenue officer at spotterAssed away in april 05 04 2023

VIANAI Systems Introduces First Revenue Science Platform for the Enterprise

/PRNewswire/ Vianai Systems ("Vian"), the human-centered AI platform and products company, today launched the Dealtale Revenue Science Platform, bringing.

Jake kleinVishal sikkaCarly cooperVianai systems incVianai systems companyVianai accelerates causal data science solutionsCreate newPowered categoryReimagining customerDealtale revenue science platformRevenue scienceAlon maimoniDigital salesCausal intelligenceRevenue operationsManaging director

CatapultX, Developer Of AI Enhanced Monetization Platform, Announces Key Leadership Appointments

CatapultX, Developer Of AI Enhanced Monetization Platform, Announces Key Leadership Appointments
crowdfundinsider.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from crowdfundinsider.com Daily Mail and Mail on Sunday newspapers.

United statesMatt barashZack rosenbergConde nastYoutube google claude ruibalJames altschulerAaron dalinPublisher developmentHead of publisher developmentFox audience networkSmithsonian instituteDiscovery communicationsJustin dankJake burleSenior directorVice president

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