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Renault Korea moves to reshape brand identity

Renault Korea is moving to reshape its brand identity targeting the younger generation here by launching its long-awaited new hybrid SUV and deepening communication, particularly with those in their 20s and 30s, the automaker said Sunday. ....

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Renault Korea announces rebrand for fresh start

Renault Korea, the Korean branch of the French automotive firm, announced on Wednesday a significant rebranding initiative and the 2025 launch of the Renault Scenic E-Tech, an all-electric compact crossover SUV, in the Korean market. The announcement was made during a press conference at the Renault Seongsu flagship store in eastern Seoul. A major part of the rebrand is the change from Renault Korea Motors to Renault. ....

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