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"Consumers want brands to have a purpose that reflects what they feel about the world." - People

Sheikh Adil Hussain, Marketing Director – Hair Care, Unilever Pakistan speaks to Aurora about the the need for brand consistency for its ever-evolving consumer base. ....

North West Frontier , Maya Ali , Meri Jaan , Babra Sharif , Why Not Meri Jaan , Lux Style Awards , Lifebuoy Shampoo ,

Man immolates himself to frame neighbour, dies

A man died of burns in Rae Bareli on Monday, after he tried to immolate himself in an attempt to implicate his neighbour for the criminal offence. Po ....

Rae Bareli , Uttar Pradesh , Kumar Pandey , Alok Priyadarshi , Annuvisiteda Durga , Anil Kumar Pandey ,

Item songs are our own culture: Yasir Hussain

Item songs are part of our movies since the start of film industry ....

North West Frontier , Iqra Aziz , Noor Jehan , Yasir Hussain , Web Desk ,

Yasir Hussain defends comics in the age of cancel culture

Actor shed light on political correctness v entertainment and more ....

North West Frontier , Noor Jehan , Aarif Lohar , Yasir Hussain , Naseebo Lal , Iqra Aziz , Mirza Khan , Rauf Lala , Actor Yasir Hussain , Madam Noor Jehan , Nadir Ali , Umer Sharif , Bakra Qiston Pay ,

SPOTLIGHT: STAR-POWER TO THE RESCUE - Newspaper

The Lux Style Awards, now in their 22nd year, were an entertaining watch but they also could have been so much more. ....

North West Frontier , Durri Fishan Saleem , Feroze Khan , Ahmed Ali Butt , Arsalan Naseer , Mira Sethi , Junaid Jamshed , Faisal Kapadia , Nikki Jayi Haan , Fahad Mustafa , Shae Gill , Saba Qamar , Yumna Zaidi , Kanna Yaari , Maya Ali , Kaifi Khalil , Mamya Shajaffar , Moammar Rana , Fahad Hussayn , Ali Zafar , Farhan Saeed , Aleena Naqvi , Kahani Suno , Hum Tv Network , Lux Style Awards , Geo Entertainment ,