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Smartphone maker realme expects to increase sales in India by 10 per cent this year as it aspires to be among top five brands globally. The company s founder and CEO Sky Li said that the company s expectations from India are high this year, with key growth drivers strategically aligned. According to Counterpoint Research, realme s market share in India grew to 14.4 per cent in the third quarter of 2023 from 13.6 per cent a year ago. Realme has collaborated with Oscar winner for best cinematography Claudio Miranda to curate three camera filters in the latest smartphone series. Realme s product lines, including the GT Series for high performance, number series for imaging and design, and C Series for essential functionality, cater to varied needs. The company is committed to increasing research and development investment and introducing technology that resonates with the preferences of the younger generation. ....
The discussion with Realme's Vice President Chase covered a wide range of topics, from the company's growth milestones to its approach to artificial intelligence and plans for diversification. ....
The C series focused on quality, design and technology at affordable price, number series targets the mid-range segment with advanced photography options and GT series positioned in high-end segment with focus on more advanced technology. ....