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GT Dave backs The Kombucha Act: 'Legislators understand the logic behind updating the law'


GT Dave backs The Kombucha Act: ‘Legislators understand the logic behind updating the law’
Once the ABV of kombucha exceeds 0.5%, it’s classified as an alcoholic beverage. The KOMBUCHA Act would raise that threshold to 1.25% ABV, enabling brands to sell ‘authentic’ raw kombucha using traditional methods without becoming subject to federal alcohol excise taxes for what is basically a non-intoxicating beverage, argues kombucha market pioneer GT Dave, founder of GT’s Living Foods.
The 
KOMBUCHA Act​​ (‘Keeping Our Manufacturers from Being Unfairly taxed while Championing Health Act’ H.R. 2124 / S. 892), which would amend the internal revenue code to ensure kombucha is exempt from excise taxes and other regulations imposed on alcoholic beverages, has been ....

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GT's Synergy Celebrates Kombucha's History and Tradition for World Kombucha Day!


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LOS ANGELES, Feb. 17, 2021 /PRNewswire/
GT s Synergy Raw Kombucha, the beloved and world-renowned Kombucha brand, gears up to recognize and celebrate this one-of-a-kind, fermented tea on the second annual 
World Kombucha Day, February 21. While every day is a celebration of Kombucha and its endless gifts and health benefits, this day specifically honors its history and purpose with special offers and curated content for fans everywhere. All week long, Kombucha consumers, from curious to connoisseur, can sign up for GT s newsletter to receive a special buy-one-get-one free coupon through February 21.
GT s is credited for pioneering the Kombucha category, first bringing it to commercial shelves in 1995. Today, Kombucha is the fastest growing functional beverage category, poised to hit $3.5 billion by 2025. What most people don t know is that Kombucha s existence predates the 90s. In fact, its first documented origin starts over 2000 years ....

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