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Meet the chief tasked to tell UAE's nuclear story - News

Rashid Al Falahi, chief storytelling officer of the Federal Authority for Nuclear Regulation, believes that storytelling and transparency should be an i. ....

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UAE authority appoints first 'chief storyteller' - News

UAE authority appoints first ‘chief storyteller’
Rashid Al Falahi, chief storytelling officer of FANR
He will craft and tell the stories behind the FANR’s milestones.
The Federal Authority for Nuclear Regulation (FANR), the regulatory body for the country’s nuclear sector, has appointed a chief storytelling officer the first such position created in the UAE federal government.
Rashid Al Falahi, the chief storytelling officer, will translate the FANR’s vision into easily understood messages. By using different methods and social media platforms, videos and events, he will craft and tell the stories behind the authority’s milestones.
“Storytelling is great for creating your position statement. Today, people want to know the story behind the product they are buying. Storytelling is considered one of the most effective ways to convey your organisational messages and build trust towards your mission,” Al Falahi said. ....

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