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Michael (Mikie, Mike) Leonard Salazar

Michael (Mikie, Mike) Leonard Salazar, 45, born October 14, 1977, and raised in Espanola, entered eternal solace on May 25, 2023. Michael was a one-of-a-kind person with a loving and ....

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GroupM partners with Choreograph to expand Audience Origin to 12 African markets

GroupM SSA and WPP’s Choreograph have announced the expansion of proprietary Audience Origin data service into 12 markets in Africa. The move is in response to a growing need from clients for better data quality and insights around consumer attitudes,. ....

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GroupM partners with Choreograph to expand Audience Origin to 12 African markets


GroupM partners with Choreograph to expand Audience Origin to 12 African markets
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GroupM SSA and WPP’s Choreograph have announced the expansion of proprietary Audience Origin data service into 12 markets in Africa. The move is in response to a growing need from clients for better data quality and insights around consumer attitudes, preferences and behaviour.
Audience Origin, formerly known as LIVEPanel, will be available in Kenya, Cameroon, Egypt, Ethiopia, Ghana, Ivory Coast, Morocco, Nigeria, South Africa, Tanzania, Tunisia and Uganda. Audience Origin is viewed as an integral part of WPP’s newly created Choreograph, a global data products and technology company operated by GroupM, purpose-built for an era that demands a new approach to data management, usage, and brand growth. ....

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