CSDS surveys noted increasing religiosity among Hindus, correlation between this increasing religiosity and voting for BJP, and this correlation becoming progressively stronger in the 2014 and 2019. These big numbers came much before the present day euphoria around Ram Mandir, which suggests that this will be the biggest votecatcher for BJP in 2024
As INDIA bloc is yet to come up with a seat sharing formula among its alliance partners, the BJP which is aiming to win a three term has already begun the Lok Sabha preparations with aim to garner at least 50 per cent of votes across the .
With BJP's poll strategy to be centred around PM, the thrust of the party's campaign will be Modi as a “symbol of Hindutva, development and India's global image”