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New investment trend: Putting your money where your values lie

A new investment trend is sweeping the country. Stock photo. Image: 123RF/Vitaliy Vodolazskyy A new investment trend is sweeping the country, through which South Africans can invest in the real economy and make money by backing projects that create jobs and do some good. “Inequality and unemployment have become synonymous with SA,” said Elias Masilela, director of DNA Economics and a part-time commissioner on the National Planning Commission. “Whatever we [the private and public sector] have been doing has been delayed and has proven inadequate. It has now come down to individuals and the power of their retirement savings to get the ball rolling and they need to get it moving urgently.” 

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