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消费观察｜山东首店落子青岛 "神店"Costco又将上演怎样的神话？-半岛网

被挤到停业的“神店”，Costco到底有多牛？
Costco为何“神一般的存在”？先来说说两个重要的关键词，头一个是“会员”。要进Costco超市购物，得先购买会员，半岛全媒体记者下载“开市客”APP发现，会员类型有金星会员和企业会员两种，一般个人消费者注册的是金星会员，费用为299元。
注意了，299元只是年费，一年期过，重新续费。实际上，会员制不仅是Costco独特的商业标签，更是其核心盈利点。有资料显示，Costco已建立了一套强大的会员体系，其会员续费率高达90%，会员费每年以2亿的水平在增长。
另一个关键词是“量贩”，量大，价格低。网友形容Costco为“进口好物的批发市场”，无所不卖，从盆栽、猫爬架、除草机到爱马仕、万国手表、PRADA、贵州茅台再到配眼镜、换轮胎等包罗万象，各种生活需要一站解决。还有各种管饱� ....

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青岛擦亮时尚消费新名片_央广网

青岛擦亮时尚消费新名片_央广网
chinatrend.cnr.cn - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from chinatrend.cnr.cn Daily Mail and Mail on Sunday newspapers.

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青岛擦亮时尚消费新名片

青岛擦亮时尚消费新名片
sina.com.cn - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from sina.com.cn Daily Mail and Mail on Sunday newspapers.

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