“Our customers have consistently shared positive feedback, praising the rich, authentic taste and the purity of Purabi Honey. Initially, they tried the product by purchasing smaller packs, but now there has been greater demand for larger packs, which is why we introduced the half-kilogram pack,” said S M Hussain, Marketing, WAMUL.
Northeast s largest dairy cooperative clocks 28% growth thehindu.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thehindu.com Daily Mail and Mail on Sunday newspapers.
Get latest articles and stories on India at LatestLY. The West Assam Milk Producers' Cooperative Union Ltd (WAMUL), which operates the Purabi Dairy brand, has registered an increase in its bouquet of value-based milk products, along with a rise in milk procurement and sales figures, an official said on Friday. India News | Assam's Purabi Dairy Recorded Rise in Sales, Milk Procurement in 2023: Official.