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Details 16 March 2021 Tealive has conjured up a sweet treat for consumers by launching a bubble tea phone case collection together with Casesbywf infused with quirky boba-inspired designs. Known as the Tealive X Casesbywf Limited Edition collection, Casesbywf said on its website that the collection was inspired by the feeling of satisfaction when one s thirst is quenched upon drinking Tealive s drinks. Bubble tea is as much a part of Malaysians lifestyle as their smartphones, Loob Holding founder and CEO Bryan Loo told A+M. He explained that through the collaboration, Tealive is able to celebrate not just its collective love for bubble tea, but also its fans individuality. ....
Details 08 March 2021 Korean beauty leader LANEIGE is the latest cosmetic brand to partner with popular Taiwanese Bubble Tea brand Playmade in Singapore to promote its reformulated Water Sleeping Mask EX. As part of the partnership, four new limited edition Playmade drinks will be created: Strawberry Earl Grey Tea, Strawberry Milk Tea, Strawberry Cocoa, Strawberry Shortcake Blend and Strawberry Bobas. According to a release from the brands, LANEIGE’s Water Sleeping Mask has been one of the brand’s global bestsellers and strawberries are one of nature s “super foods” and consist of 91% water content. As part of the collaboration, LANEIGE and Playmade have also designed a limited-edition cup sleeve and there will also be a Playmade pop-up at selected LANEIGE stores where consumers can win freebies, redeem free drinks and enjoy exclusive deals. ....