kristen: we are introduced to the superhero tasked with saving the planet. reporter: every year we think about the ways we can protect earth, but conservation happens every day for this person. the research here has shown education is just as important as solar panels and electric vehicles, and the supporting education programs in our youth is super impactful. reporter: earth day was founded in 1970. decades later, a project born on campus is changing the way students think about the environment. [indiscernible] i realize we cannot solve this alone. so it was the artists here that created this character, storyline, and superhero, and we