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ElementalTV Announces the Launch of VenuEx, the First Integrated Venue-Centric TVOOH Audience Platform with Over 800,000 Screens Across the U.S.

/PRNewswire/ VenuEx, a first-of-its-kind venue-centric audience platform, is revolutionizing TV Out-of-Home (TVOOH) leveraging the programmatic. ....

United States , Brian Bloodgood , Shafi Mustafa , Eric Spielman , Prnewswire Venuex , Tony Patel , General Manager , Programmatic Trading , Digital Out Of Home , Supply Side Platforms , Demand Side Platforms , Chief Strategy Officer , Elemental Tv ,

AI Leader Scibids Publishes Reference Guide Detailing Digital Advertising Decisioning Without Use of Cookies, Personal Information

AI Leader Scibids Publishes Reference Guide Detailing Digital Advertising Decisioning Without Use of Cookies, Personal Information
prnewswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prnewswire.com Daily Mail and Mail on Sunday newspapers.

France General , United Kingdom , Julien Hirth , Greg Peverill Conti , Remi Lemonnier , Digital Campaign , Most Effective Programmatic Partnership , Overall Technology For Programmatic Trading , Power Players , Effective Programmatic Partnership , United Kingdom Based Drum Awards , Digital Advertising , Overall Technology , Programmatic Trading , Publici Zenith , Wires Global , United Kingdom Based , Demand Side Platforms , ஒன்றுபட்டது கிஂக்டம் , டிஜிட்டல் பிரச்சாரம் , பவர் ப்லேயர்ஸ் , ஓவரால் தொழில்நுட்பம் , கம்பிகள் உலகளாவிய , ஒன்றுபட்டது கிஂக்டம் அடிப்படையிலானது , தேவை பக்க தளங்கள் ,

IAB Europe Releases Guide to the Programmatic CTV Opportunity in Europe Authored by Industry Leaders from Across Europe Provides a European-Level Overview of the CTV Programmatic Supply Chain

by ExchangeWire PressBox on 28th Apr 2021 in News
IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has today released its ‘Guide to the Programmatic Connected TV (CTV) Opportunity in Europe’ to help planners and buyers of media understand and navigate how CTV can operate programmatically.
Following on from IAB Europe’s Guide to Connected TV that was released in June 2020, the new guide takes a deeper dive into this emerging channel, providing a European-level overview of the CTV programmatic supply chain and the programmatic buying options available to advertisers. The guide also addresses the challenges that planners currently face, with some key considerations and best practices to ensure programmatic CTV investment is being optimised and used effectively. ....

Glenn Perera , David Goddard , Tech Lab , Europe Programmatic Trading Committee , Programmatic Connected , Future Forward , Programmatic Trading , Oracle Data Cloud , Rakuten Advertising , Product Strategy , Integral Ad Science , டேவிட் கோடார்ட் , தொழில்நுட்பம் ஆய்வகம் , எதிர்கால முன்னோக்கி , ஆரக்கிள் தகவல்கள் மேகம் , ப்ராடக்ட் மூலோபாயம் , ஒருங்கிணைந்த விளம்பரம் அறிவியல் ,

Fifty technology's human-first approach: A tonic for an ID-mad World?

Fifty technology's human-first approach: A tonic for an ID-mad World?
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Fifty Technology , Best Overall Technology , Programmatic Trading , Drum Awards , Digital Advertising , ஐம்பது தொழில்நுட்பம் , சிறந்தது ஓவரால் தொழில்நுட்பம் , டிரம் விருதுகள் ,