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OTR Introduces First-Ever Creative Ad Campaign, "A While OTR Level"

CHICAGO – OTR (On The Rocks) Premium Cocktails, the ready-to-serve cocktail brand developed by a master mixologist with acclaimed cocktail programs, has announced its first-ever national media campaign entitled A Whole OTR Level. The campaign, which will feature creative on broadcast, out-of-home and digital, positions the premium, expertly crafted OTR portfolio of cocktails as a way for consumers to treat themselves and elevate any experience. The clever campaign will introduce a series of three unique vignettes that show how everyday moments can be quickly and easily enhanced with OTR cocktails. The campaign heroes a whimsical otter character as the ultimate bartender, ....

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