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Asda announce major change coming to 50 UK stores including two in Liverpool


Asda announce major change coming to 50 UK stores including two in Liverpool
Asda will sell vintage, retro and second-hand branded pieces that have been restored and rescued from landfill
Updated
Asda is making a change to 50 UK stores (Image: Liverpool Echo)
Asda is set to launch a new sustainable clothing line across 50 UK stores, including two in Liverpool.
Following a successful trial, the
supermarket giant will bring a new lease of life to second-hand clothing from this month.
In partnership with vintage fashion wholesaler Preloved Vintage Wholesale, the concept will allow customers to buy vintage, retro and second-hand branded pieces that have been restored and rescued from landfill, reports the ....

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ASDA launch new feature in dozens of stores after successful trial


ASDA launches new feature in dozens of stores after successful trial. Picture: ASDA
Supermarket chain Asda have launched a new feature in dozens of their stores across the country following a successful trial.
As part of its commitment to sustainable fashion, George at Asda has announced it will be launching a new second-hand vintage fashion range in its stores, giving a new lease of life to pre-worn garments.
In partnership with vintage fashion wholesaler ‘Preloved Vintage Wholesale’, the new concept will be rolled out across the UK, with customers able to buy vintage, retro and second-hand branded pieces, preventing thousands of tonnes of garments going to landfill each year. ....

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Asda to sell vintage clothes in 50 stores in sustainability push


Wed 28 Apr 2021 12.58 EDT
Asda is to begin selling secondhand clothing in its supermarkets as the vintage trend enters the retail mainstream.
The retailer is partnering with the specialist trader Preloved Vintage Wholesale to sell used clothing in 50 stores, including in Bristol, Birmingham, Edinburgh and Brighton, after a successful trial in its special sustainability outlet in Leeds.
Mel Wilson, head of sustainable sourcing at Asda’s George clothing and homewares brand, said: “We know that sustainable fashion is something that’s really important to our customers and colleagues. They’re passionate about us encouraging everyone in the UK to think about the issues of waste and how we can make fashion and textiles more circular, so that we really can reduce the number of garments that go into landfill.” ....

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Asda launching vintage clothing range in Birmingham stores


Asda launching vintage clothing range in Birmingham stores
Customers will be able to buy vintage, retro and second-hand branded pieces
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Asda is changing up its fashion range and launching a vintage fashion range at stores in Birmingham.
The supermarket, which has stores across Birmingham and the Black Country, is launching the new second-hand vintage range in the city after a successful trial in Leeds. ....

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