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Tweaking of pack design, ads, and logos after criticism has become common. Are brands too quick to respond?
Myntra was in the news quite a lot this week. The e-commerce platform tweaked its logo after a written complaint was filed against the original logo, which was called offensive.
Social media was flooded with thoughts on whether the brandâs knee-jerk response to the criticism was right or not. While many say that Myntra should have responded differently, others say that now that the complainant has brought the obsceneness in the old logo to their attention, they canât unsee it.
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