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Does Your Brand Strategy Position You For Success?
Here are some things to keep in mind when refreshing your brand strategy.
Ken braun
Internet marketing agency
Founder of lounge lizard worldwide inc
Forbes agency council
Lounge lizard worldwide inc
Brand strategy
Misunderstanding branding
Losing sight
Unclear brand positioning
Not keeping brand promises
Poor brand differentiation
Know your purpose
Embrace flexibility
Understand emerging consumer groups
Avoid assumptions about your category
Agency council
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