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Oat growers turn to expanding plant-based drinks market
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© Tim Scrivener
With brands such as Oatly and Alpro on the supermarket shelves, oat drinks are presenting producers with a good opportunity for a British provenanced and sustainable oat crop.
As an indication of the expanding market opportunity, Oatly, the world’s biggest oat drinks brand, plans to open one of the globe’s biggest plant-based drinks factories in Peterborough by 2023.
They plan to tap into this growing consumer demand and take advantage of Britain’s favourable maritime climate for growing oats.
We speak to two farmers who are focusing on growing quality oats for the drinks market and look at this expanding market. ....

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