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CMO's top 8 martech stories for the week - 26 May 2022

All the latest martech and adtech news from Pega, Lotame, InMoment, CleverTap, Convo Ink, Improvado, Oracle and Lightspeed ....

United States , New Zealand , New South Wales , Aaron Macarthur , Dmitry Nasikanov , Jeff Wartgow , Alan Trefler , Richard Gazal , Jon Seeber , Pierre Diennet , Sunil Thomas , Matthew Hunt , Oracle Service , Pega Process , Updata Partners , Smart Adserver , Encrypted Signals , Google Ad Manager , Trade Desk , Oracle Unity , Oracle Fusion Cloud Customer Experience , Oracle Advertising , Customer Experience , Lightspeed Marketing , Will Glover , North America ,

Google Integrates with Lotame's Panorama ID for Data-Rich Addressability

Lotame, the only flexible data solutions provider to future-proof connectivity and drive performance across all screens, today announced that Google has authorized use of the Lotame Panorama ID within its supply-side platform (SSP). ....

United States , Pierre Diennet , Lotame Panorama , Encrypted Signals , Google Ad Manager , Trade Desk , Advance Local , North America ,

CMO's top 8 martech stories for the week - 13 January 2022

All the latest martech and adtech news from Vision6, ironSource, Tapjoy, BlueConic, Nosto, Lotame, Gainsight, AskNicely and ActiveCampaign ....

Spring Lake , San Francisco , United States , Noord Holland , Bart Heilbron , Mathew Myers , Christopher Harrison , Ryan Mandl , Nick Mehta , Jim Lofgren , Jason Vandeboom , Pierre Diennet , Aaron Ward , Frank Vella , York Stock Exchange , Mitsubishi Electric , Vf Corporation , Vista Endeavor Fund , New York Stock Exchange , Constant Contact , Vista Equity Partners , Endeavor Fund , Spring Lake Equity Partner , Sigma Prime Ventures , Converge Venture Partners , Stackla Visual ,

CMO's top 8 martech stories for the week - 16 December 2021

All the latest martech and adtech news this week from Criteo, Dynata, mParticle, Adobe, Influitive, Optimus Analytics, Integral Ad Science, Channel Factory, LiveRamp and Lotame ....

United States , New Zealand , New South Wales , South Korea , City Of , United Kingdom , Anne Acker , Alex Packham , Kris Fagan , Alex Littlejohn , Kevin Wong , Rhys Bennett , Pierre Diennet , Asia Pacific , Scott Tranter , Lisa Utzschneider , Dan Mccall , Commerce Media Platform , Its Bidcore , Supply Side Platform , Optimus Analytics , North America , South America , Creative Cloud , Channel Factory , Amazon Redshift ,