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PhonePe's Pincode will only sell food and grocery via ONDC, exits fashion and electronics categories

PhonePe, however, will continue to operate in the travel ticketing segment on ONDC through its main app. ....

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PhonePe rejigs ecommerce strategy; Good Glamm vs investor battle heats up

PhonePe has returned to the drawing board to review its ecommerce strategy. This and more in todays ETtech Top 5. ....

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UPI share to be capped at 30 percent: NPCI to review its decision by year-end, says report

The 30 percent cap was announced in November 2022 in an apparent bid to end the duopoly of PhonePe and Google Pay, which have collectively 86 per cent of the UPI market share in terms of transaction volumes. These two hold 48.3 per cent and 37.6 per cent share, respectively. ....

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Flipkart's UPI off to a flying start in March

Flipkart has around 500 million users and the company does around five million orders in a day. If a third of these orders start using Flipkart’s UPI, it is likely to do 50 million transactions in a month. ....

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Sachin Bansal's Navi starts offering cashbacks for UPI payments as it looks to expand financial services

Navi s market share is a drop in the ocean compared to market leader PhonePe s 50%. Incidentally, Flipkart, which was cofounded by Bansal, and from which PhonePe was spun off in 2020, waded into the UPI business last month ....

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