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Philip Wolf, left, the founder of Phocuswright, with Richard Holden, the vice president of product management for Google, at the 2018 Phocuswright Conference s Center Stage. Wolf, the founder of Phocuswright, died on Tuesday Photo Credit: Michelle McSwain Photography
Philip Wolf, an entrepreneur whose fascination with the potential of technology to revolutionize travel distribution led to the creation of Phocuswright, died of leukemia on Tuesday. He was 64.
His first job in travel was as vice president of travel agency operations for Travelmation, an early booking engine, in 1989. He became its CEO the following year and grew the company until its sale to Rosenbluth International, now part of American Express, in 1992.
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The company was originally called PhoCusWright, with those three letters capitalized because they stood for Philip C. Wolf, and that was no accident.
Wolf, the founder of Phocuswright and a guy that top dealmakers and C-Suite travel executives looked to for advice and insights over the course of nearly four decades, died Tuesday at age 64 of leukemia, according to Travel Weekly.
It was Travel Weekly’s parent, Northstar Travel Group, that acquired Wolf’s Phocuswright in 2011. The new owners brought Wolf back year after year to moderate talks and give presentations long after he left the company. Later, they lower-cased the PCW in the Phocuswright name.