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India to become Pepe Jeans largest market in two years: Global CEO Marcella Wartenbergh, ET Retail

Pepe Jeans: "We are seeing accelerated growth in India compared to more mature markets and have outpaced in terms of sales and profit. Also, Gen Z still doesn t have enough money and it is really millennials and Gen Y that will drive the market and we need to make sure the brand fits them," Wartenbergh told ET in an exclusive interaction. "One of the big advantages that India has is they are very close to the suppliers and that helps to be much faster in innovation."

india: India to become Pepe Jeans largest market in two years: Global CEO Marcella Wartenbergh

"We are seeing accelerated growth in India compared to more mature markets and have outpaced in terms of sales and profit. Also, Gen Z still doesn t have enough money and it is really millennials and Gen Y that will drive the market and we need to make sure the brand fits them," Wartenbergh told ET in an exclusive interaction. "One of the big advantages that India has is they are very close to the suppliers and that helps to be much faster in innovation."

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