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Abbott is innovating with its Pedialyte hydration solution, rolling out four new products under the legacy brand. The company said that as hydration needs evolve, particularly for adults, it has used its scientific capabilities to create Pedialyte Sport, Pedialyte Organic, Pedialyte Electrolyte Water with Zero Sugar and Pedialyte Immune Support.
Pedialyte immune support is particularly timely, given the immunity category’s ongoing boom throughout the COVID-19 pandemic. The product combine’s Pedialyte’s standard balanced electrolytes and glucose with such immune-supporting ingredients as prebiotics; zinc; and vitamins B12, C and E. Pedialyte with Immune Support is sold in mixed berry and fruit punch flavors.