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Ex-Heineken CMO joins Tate & Lyle board | 28 April 2021


28 April 2021 | 13:46pm
StockMarketWire.com - Patricia Corsi, former chief marketing officer (Mexico) at Heineken, has joined the board of Tate & Lyle.
Corsi will join as a non-executive director from 1 May 2021.
She will also become a member of the company s remuneration and nomination committees.
Dr Gerry Murphy, chair of Tate & Lyle, said: I am delighted that Patricia has agreed to join the Board. She brings experience of our key growth markets in Latin America as well as marketing, digital and brand expertise all of which will be of significant benefit to the board.
Corsi is currently global chief marketing and digital officer at Bayer Consumer Health. She has also held senior marketing roles at Unilever, Kraft Foods and Tetra Pak International. ....

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Vitamin Brand Blasts Into the Gaming World with the 'Redoxon Defense Squad'


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MullenLowe SSP3 helps the Bayer brand bring protection from the real world into virtual space
For the first time ever in the Nutritionals Category, Bayer’s vitamin C brand, Redoxon, known for its immunity boosting support, extended its protection in the real world to the virtual world, bringing together a team of elite gamers to provide the ultimate in defense. The brand launched the Redoxon Defense Squad which united some of the best Free Fire players in the world to improve the defenses of gamers in a number of live-streamed events in Latin America.
Gamers on Free Fire, the ultimate shooter survival game on mobile, nominated their friends for the chance to play alongside World Free Fire Champion, @NobruTV, and the most famous gamer in LATAM @TheDonato, as well as leading LATAM gamers, @CerolZera, @ElChino RB, @Adonis TH, and @Machistream who helped players stay in the game for longer. The event marked a milestone for the gaming commun ....

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WeQual: Eight Exceptional Women Executives Honoured in EMEA Diversity Awards


WeQual: Eight Exceptional Women Executives Honoured in EMEA Diversity Awards
WeQual: Eight Exceptional Women Executives Honoured in EMEA Diversity Awards
Eight businesswomen holding prominent executive roles in leading companies in Europe, the Middle East and Africa have been named as winners in the annual WeQual Awards (www.wequal.com/awards).
WeQual identifies and recognises world-class women executives, one level below the group C-suite, and is designed to promote diversity and gender equality within the group executive committees of EMEAs largest companies.
The eight winners were selected from a shortlist of 24 finalists. The successful award holders are employed in Aryzta, Bayers Consumer Health Division, Bureau Veritas, Fresenius Medical Care, Ooredoo Qatar, Sodexo, Standard Chartered Bank and Unilever. ....

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WeQual: Eight Exceptional Women Executives Honored in EMEA Diversity Awards – Lioness Magazine


Eight Women Executives Honored in EMEA Diversity Awards
3 months ago
3 Min Read
WeQual identifies and recognises world-class women executives, one level below the group C-suite, and is designed to promote diversity and gender equality within the group executive committees of EMEA’s largest companies.
The eight winners were selected from a shortlist of 24 finalists. The successful award holders are employed in Aryzta, Bayer’s Consumer Health Division, Bureau Veritas, Fresenius Medical Care, Ooredoo Qatar, Sodexo, Standard Chartered Bank and Unilever.
Katie Litchfield, Founder and CEO of WeQual, says: “WeQual identifies already successful senior women who are qualified to be appointed to the group C-suite. Our mission is to tackle the slow progress in appointing diverse women to executive roles and highlight successes where they occur. ....

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