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Analysis-Why TV audiences are tuning out the Tokyo Olympic Games

Analysis-Why TV audiences are tuning out the Tokyo Olympic Games
FILE PHOTO: Tokyo 2020 Olympics - The Tokyo 2020 Olympics Opening Ceremony - Olympic Stadium, Tokyo, Japan - July 23, 2021. Empty seats in the stadium during the opening ceremony REUTERS/Leonhard Foeger/File Photo
July 30, 2021
By Helen Coster
(Reuters) – Broadcasters will not be taking home any gold medals for how many people have watched the Tokyo Olympic Games so far.
In several major markets around the world, the TV audience has fallen since 2016, as viewing becomes more fragmented and athletes compete in Japan when audiences are mostly asleep in the United States and Europe. ....

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Why TV audiences are tuning out the Tokyo Olympics?

Why TV audiences are tuning out the Tokyo Olympics?
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Why are TV audiences tuning out the Tokyo Olympic Games?

Why are TV audiences tuning out the Tokyo Olympic Games?
arynews.tv - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from arynews.tv Daily Mail and Mail on Sunday newspapers.

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