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A guide to the UK IPO's thinking on AI inventions

New guidance on the office’s examination of AI inventions provides helpful scenarios for innovators, explain Howard Read, Paul Roscoe, and Matthew Bennett of Appleyard Lees. ....

United Kingdom , United Kingdom Intellectual Property Office , Applied Ai , Kore Ai , Atent Eligible Subject Matter , Patent Ineligible ,

Targeted Advertising is Still Patent Ineligible Subject Matter


Thursday, May 20, 2021
The US Court of Appeals for the Federal Circuit found that targeted advertising is still an abstract idea and that a system providing targeted advertising must utilize something more than generic features and routine functions to be eligible for patent protection. 
Free Stream Media Corp. v. Alphonso Inc., Case No. 19-1506 (Fed. Cir. May 11, 2021) (Reyna, J.)
Free Stream Media, d.b.a. Samba, owns a patent directed to “a system providing a mobile phone user with targeted information (
i.e., advertisements) that is deemed relevant to the user based on data gathered from the user’s television.” The system has three main components: (1) a networked device ( ....

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