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5 Business Model Shifts for Local News in 2021 and Beyond


For-profit publishers solicit more grants and donors, while nonprofits look for more earned revenues; DEI-led startups get funding and support
2020 was a very bad year for local businesses in America during the COVID-19 pandemic. By July, more than 420,000 small businesses across the country had closed permanently, according to Stephen Hamilton, an assistant professor of economics at George Washington University. Hamilton believes that 13% of U.S. restaurants permanently closed, leaving 1.4 million people unemployed.
Meanwhile, local publishers had more news than ever to cover, with a lot less local advertising support. How did they survive and thrive during such a challenging year? They made lemonade from pandemic lemons.  ....

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