The faster volume growth as compared to GMV has led to a marginal decline of 4 per cent in the average order value, the report titled Fashion E-commerce Report said
Online Fashion Industry in India reports 51% growth in FY21
The rising adoption of D2C (direct-to-consumer) among fashion brands has helped them build a strong connect with the consumer leading to higher growth
Thursday June 10, 2021 1:05 PM, IANS
New Delhi: Setting new benchmarks in the e-commerce industry amid the pandemic, the online Fashion industry in India continued to demonstrate overall 51 per cent growth in FY21 and 66 per cent growth on various brand websites, a new report showed on Thursday.
Tier 3 cities and beyond reported the highest order volume growth of 192 per cent, while kids wear has been the biggest gainer with over 200 per cent order volume growth online, according to the Fashion e-commerce Report by e-commerce supply chain focused Software-as-a-Service (SaaS) platform Unicommerce.
Read more about Online fashion industry clocks 51% growth order volume in FY21: Report on Business Standard. Online fashion industry witnessed an order volume growth of 51 per cent and GMV increase of 45 per cent in FY21 as compared to the previous financial year, a report by Unicommerce said on Thursday.
Steps to make promising career in online fashion industry
See in this article some important steps to keep in mind in order to make a career in the online fashion industry.
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UPDATED: April 6, 2021 14:49 IST
See in this article some important steps to keep in mind in order to make a career in online fashion industry.
HIGHLIGHTS
Just like any other industry, e-com fashion has been flourishing in different ways
The more you curate stylish clothing for consumers, the more brand trust and visibility you will get
Working in the fashion industry opens more paths to creative aspirants
Well, the online fashion industry is booming and blooming simultaneously at an exponential level and why it won’t be because with the gradual change in the trend and lifestyle of people, the online fashion industries are equally pacing.