Of up to £5,000. Now on bbc news, all the latest Business News live from singapore. The American Food giant kraft heinz walks away from its proposed merger deal with unilever. And a nose for talent. Indias Perfume Industry on the unique hiring push. Welcome to Asia Business report. Now, the biggest Potential Merger Deal in corporate history is now not happening, and that is after the American Food giant kraft heinz said it was dropping its bid to buy rival unilever. The anglo Dutch Company which makes marmite, lipton tea and dove soap rejected a bid from kraft heinz on friday. Kraft heinz has said it has amicably agreed to scrap the plan. For more, here is our business reporter. I calculate that within 55 hours of the bid being submitted it has been withdrawn entirely and this will have brought together some major Global Brands that you and i know in our households such as philadelphia and kraft heinz beings. It would have brought together coleman s mustard and magnum ice cream. It wo