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To have a code word. i have to have live location on whatsapp. it s a whole lot of admin. i would make sure that i facetime with these guys before i met them. i wouldn t just go out with them not having actually seen that their photo matched the person that they were. we have a feature called does this bother you?, i which makes it really easy to report something - that you may not feel - entirely comfortable with. we ve seen an increase of 50% in people reporting things - that they may not like. there s been an increase of crimes like sexual violence reported starting on dating apps. how does tinder plan to tackle this for women? we re partnering with a uk ngo called no more, whose mission it is to end domestic violence and assault. the way that you interact with someone literally from the very first message may set the tone for the relationships that you have. what s your future vision for tinder? i believe that from the next decade onwards, most ....
We increased the number of women on the product team, so the people designing the experiences.the technologies on the app by 30%. does more need to be done to increase the awareness of the safety features on tinder? since i became ceo, we ve started making trust and safety the heart of some of our marketing campaigns. i think the safety features could be a bit better. i personally didn t have any. negative safety experiences. ifeel like i have to be extra cautious about my safety. i mean, being a south african woman, south africa is not the safest country for a minority. on tinder, we encourage everyone to be verified. and just in the months that it s been live, we ve seen that almost half of our members will self select to verify themselves. ultimately, i don t think it sj tinder s100% responsibility to look after us. i think we have to put some personal measures in place| to keep ourselves safe. before i go on a date, there are all these funny measures i take. you know, i ll have to ....
New connections, most new relationships will start online, and so we see it as our responsibility to really ensure that those connections that start on tinder, that start with that first swipe, are positive relationships. i ve had the most adventurous romantic encounters from partners i ve met on tinder. it is a good wayl to meet people. so i recommend it, - but with some safety caveats that you take yourself- and obviously the features that tinder s introduced. tinder used to be the sort of, like, hookup app, but i ve been hearing more and more success stories of couples staying together. and so if we can, you know. ..if your app can create those sorts of relationships by saying, hey, we re going to make it really safe for you guys, people might stay in touch a lot longer, feel more comfortable going out and meeting people they normally never would. people will come up to me and tell me all kinds of stories. sometimes they found their best friend on tinder, sometimes they found the ....
Wow. how about you ? don t ask, actually. 0k. tinder s the big one, though, isn t it? it is. and would you believe that tinder is now ten years old? wow. a decade of people swiping left and right. exactly. and for the first time now, the company is being run by a woman. but the question is, how does having a female boss affect something like a dating app? shiona mccallum s gained exclusive access to find out. let s put a bit of texture in. now relax. my name is renate nyborg. i m the ceo of tinder, and i have the honour of allowing people all over the world to experience the magic of human connection. i actually met my future husband on tinder. i was on tinder six - years ago until i found my boyfriend in 2017. as the first female ceo of tinder, do you feel more of a responsibility towards women on the app? i felt like we could do more to specifically focus on the experiences women were having. ....
Does more need to be done to increase the awareness of the safety features on tinder? since i became ceo, we ve started making trust and safety the heart of some of our marketing campaigns. i think the safety features could be a bit better. i personally didn t have any. negative safety experiences. i feel like i have to be extra cautious about my safety. i mean, being a south african woman, south africa is not the safest country for a minority. on tinder, we encourage everyone to be verified. and just in the months that it s been live, we ve seen that almost half of our members will self select to verify themselves. ultimately, i don t think it sj tinder s100% responsibility to look after us. i think we have to put some personal measures in place| to keep ourselves safe. before i go on a date, there are all these funny measures i take. you know, i ll have to tell two friends, i ll have to have a code word. i have to have live location on whatsapp. it s a whole lot of admin. i would mak ....