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Coalition raises alarm, says tobacco industries targeting children in Africa
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Smoking now glamourised in Nigerian movies Activist
On
Oluchi Joy Robert
The World Health Organisation, WHO, says over eight million people die annually from tobacco-related smoke. Most of these deaths occur in low-and middle-income countries. The tobacco industry is known to target new smokers, especially the youths through visuals that glamourise smoking. Because of this, film hubs like Hollywood and Bollywood have banned smoking in movies.
Fourteen years ago, precisely in 2007, a screening of 10 randomly selected movies by tobacco control activists in Nigeria showed that the tobacco industry might have been using Nollywood to promote tobacco smoking. 10 movies screened at the time were found to have unnecessary smoking scenes and glamourised smoking. In 2020 a random selection and preview of 36 films also showed the same glamourisation of smoking observed in 2007.
Tobacco Control: CAPPA launches TakeApart Nigeria report
On
TakeApart Nigeria report. VIDEO: Agbonkhese Oboh. Raise the alarm on implications of tobacco industry interference
By Agbonkhese Oboh
Corporate Accountability and Public Participation Africa, CAPPA, on Friday, launched the
TakeApart Nigeria report entitled “The Big Tobacco Allies How tobacco companies use intermediaries to foster their corporate social responsibility initiatives and promote their image in Nigeria”.
The report documented instances where tobacco multinationals use intermediaries to foster their efforts to undermine implementation of the WHO FCTC, mapped tobacco industry allies and exposed how tobacco companies use them to clean their image and grow their business.