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Backlash against Zara's Gaza-resemblant campaign underlines importance of impact over intention | Marketing

Industry experts say the fact that the campaign made it to launch highlights a potential lack of internal checks and balances ....

Israel General , United States , Leila Fataar , Abu Hafsah Abuhafsah , Kristen Mcmenamy , Manfred Abraham , Tim Walker , Ashley Cooksley , While Campaign , Abu Hafsah , North America , Social Element , Ody Bag Advert ,

To pull or not to pull? | Analysis | Campaign Asia

In the wake of the controversy surrounding Zara's recent campaign, how can brands avoid such situations and what can they learn from them?

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Israel General , Dylan Mulvaney , Sophie Ellis Bextor , Marks Spencer , Bud Light , Ody Bag Advert ,

Backlash against Zara's Gaza-resemblant campaign underlines importance of impact over intention | Analysis

Industry experts say the fact that the campaign made it to launch highlights a potential lack of internal checks and balances. ....

Israel General , United States , Ashley Cooksley , Tim Walker , Leila Fataar , Kristen Mcmenamy , Abu Hafsah Abuhafsah , Manfred Abraham , While Campaign , Abu Hafsah , North America , Social Element , Ody Bag Advert ,