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Metro Manila (CNN Philippines) The Philippine Association of National Advertisers, in partnership with the Certified Digital Marketer Program, will hold the inaugural Collab 2021 web conference on April 20 at 4 p.m. with the theme of e-commerce and collaboration.
Touted as a 360-degree view web conference, the event will feature a lecture on the new e-commerce landscape and trends, elevator pitches on collaboration from expert guests, and in-depth panel discussions covering topics such as e-commerce marketing, consumer behaviors, product innovations, and operations.
The event will bring together a powerhouse line-up of experts from different areas of the e-commerce value chain:
● Arthur Pena, Group Director for Media of P&G, and responsible for the FMCG brand’s e-commerce initiatives.