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Nutiani guides nutritional brands through the inflationary environment

The post-pandemic cost-of-living crisis is far from over, which is hampering consumer desire to follow a dedicated health and wellbeing journey. But just how much is it being impacted and what can brands do to ensure repeat purchases?

Nutiani guides nutritional brands through the inflationary environment

The post-pandemic cost-of-living crisis is far from over, which is hampering consumer desire to follow a dedicated health and wellbeing journey. But just how much is it being impacted and what can brands do to ensure repeat purchases?

Nutiani: Value innovations address health concerns amid rising costs

Nutiani: Value innovations address health concerns amid rising costs
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Nutiani data shows nutrition consumers prioritise value and efficacy

Consumers coping with rising costs of living are showing a distinct preference for value-for-money products that not only come with an accessible price tag, but are also backed by science and multifunctional, according to latest data from Fonterra-owned nutrition brand Nutiani.

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