The post-pandemic cost-of-living crisis is far from over, which is hampering consumer desire to follow a dedicated health and wellbeing journey. But just how much is it being impacted and what can brands do to ensure repeat purchases?
The post-pandemic cost-of-living crisis is far from over, which is hampering consumer desire to follow a dedicated health and wellbeing journey. But just how much is it being impacted and what can brands do to ensure repeat purchases?
Nutiani: Value innovations address health concerns amid rising costs finanznachrichten.de - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from finanznachrichten.de Daily Mail and Mail on Sunday newspapers.
Consumers coping with rising costs of living are showing a distinct preference for value-for-money products that not only come with an accessible price tag, but are also backed by science and multifunctional, according to latest data from Fonterra-owned nutrition brand Nutiani.