Tourism Ireland hosted a stellar event at The Lotte New York Palace Hotel in New York City on January 28 to launch its 2020 marketing plan – an extension of the 2019 “Fill Your Heart with Ireland” campaign. Guests from all over the U.S. and Ireland filled the beautiful ballroom at the Palace for a
By Sarah Loughnane, Editorial Assistant / Social Media & Events Coordinator
Tourism Ireland hosted a stellar event at The Lotte New York Palace Hotel in New York City on January 28 to launch its 2020 marketing plan – an extension of the 2019 “Fill Your Heart with Ireland” campaign. Guests from all over the U.S. and Ireland filled the beautiful ballroom at the Palace for a night of celebration and discussion.
Alison Metcalfe, Tourism Ireland’s head of North America and Australia, opened the event with grace and style, and the good news that tourism is booming in Ireland, and that there are high hopes that this trend will continue into 2020 and beyond. She introduced Niall Gibbons, Tourism Ireland’s CEO, who continued on a positive note, and made fast work of the figures, revealing that 11.2 million tourists visited Ireland last year, generating €5.8 billion for the economy and supporting 350,000 jobs all over the country.