If you’re looking for best-in-class brands to learn from in 2022, a car insurance company gone quiet for 10 years might be an unlikely place to start. But a recent study found that the Sheilas’ Wheels earworm still has power all these years on. Alex Hurley, director of planning at John Ayling & Associates, investigates the tricks behind its longevity.
/PRNewswire/ ANA s Alliance for Inclusive and Multicultural Marketing (AIMM), Nielsen (NYSE: NLSN) and Media Framework announce a collaboration aimed at.