In 1873, James Chung Gon came to Australia as a young man in search of gold but found tin instead in Tasmania. Throughout 151 years, his family have become a household name on the "Apple Isle".
With Tourism Australia's $125 million global ad campaign that launched in China last week, Chinese tourists are being wooed to return to a holiday destination they generously patronised before the pandemic. Will Australia get the bang for its buck?
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