FoodBev explores some of the highlights and key trends observed at Vitafoods Europe 2024, the nutraceutical industry's focused event in Geneva, Switzerland.
This content is provided by Bord Bia2020-11-25T16:40:00+00:00
Innovation and tradition are, for most intent and purposes, opposing forces. But, in Ireland, a country with a rich and proud farming heritage, innovation and tradition have come together in harmony with the creation of the first-ever grass-fed accreditation for dairy – Bord Bia’s (The Irish Food Board) Grass-Fed Standard.
This new accreditation gives a veritable proof that the milk used in products and ingredients has come from grass-fed cows, not only guaranteeing a richer, creamier milk with a longer finish, but crucially helping differentiate Irish products on shelf, and meeting wider consumer demand for greater provenance and transparency.