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Across the country with the same sort of impact and not letting any individual think for themselves it s and saying it s biased and prejudice and fake news, all of that is a trump message and this is a company that we know made a deal with the trump administration the campaign during the election to get special coverage. the whole thing is off putting. for people who really understand how media works, it s really a disturbing trend. didn t it put these local anchors in a very difficult position? these are not millionaires. they are getting paid a very small sum as it relates to some in journalism and it s very difficult especially if you re coming up in the local news game to not touch sinclair in some way, shape or form. aren t the local anchors between a rock and hard place in many ways. they are. they could say i m not doing this, this is my position, not my point of view, i won t say this but they can easily find someone else who will and they want to protect their ....
Hear. that s your job and of course the problem is, if you re not popular, you don t get promoted in the news game and somebody else will have to feed your kids. it s a tough dilemma for news. but how do you do that when the president is taking a page from the kgb playbook. even this idea the news immediaty elite, the liberal elite, most journalists work really hard for not a lot of money. so this idea these elitist, that s tough to take. it is, it is and i just i think that the best way to handle this is to just keep working. don t be so sensitive. don t look don t look like you have a glass jaw. what does that mean? you go down it s a boxing phrase, a boxer with a glass jaw is one who can t take a punch, ....
news articles are usually the ones containing the click bait words. as you know, oh, my god. breaking news. wow. you say, oh, my god. a new bunch of e-mails from hillary got released. people like to open that because they want to see more. reporter: really, dmitri says, the fake news game is pretty straightforward. you see what people like, and you just give them that. if they like water, give water. they like wine, you give wine. it s simple what we have. reporter: fake news has affected a country with almost a quarter of its citizens unemp y unemployed and a town with average income below $5,000, the impulse to deceive was seemingly irresistible. so now as the money flows, so, too, does the liquor. this club is cashing in on the success of fake news entrepreneurs. they get paid relatively ....
Europe to a small town called veles, macedonia where buzzfeed traced a hundred domain names to this small town creating fake news. a young man tells us he s made upwards of $60,000 creating bogus news headlines in a town where the annual income is around $4800. we had a word with him. this is what he told us. really, he says, the fake news game is pretty straightforward. you see what people like and give them. if they like water you give water. if they like wine, give wine. it s simple. reporter: fake news has affected veles. in a country with almost a quarter of the citizens unemployed in a town with the average annual income below $5,000, the impulse to deceive was seemingly irresistible. ....
Third parties helping to label false news, doing the things we can do to make it clearer what s a hoax on facebook. so fascinating here again to hear one of the top executives at facebook discuss this, steve. we know there are several different players in this fake news game. it s the creators of the fake news, the distribute ors of the fake news. trust in the media is at an all-time low. what can we do to make people trust us better and not turn to these sources in the first place? that s a key part of this question, obviously. it not unheard of with politicians from both parties to attack the media and say the media is getting them wrong, getting the story wrong. that s been repeated so many times, and many times the media plays into that with mistakes that are made here. that s certainly a part of this as well. jacob soboroff, thank you so much. ....