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Softlogic Life launches Sri Lanka's first-ever TV commercial powered by AI, featuring all-time music legends – The Island

Softlogic Life launches Sri Lanka's first-ever TV commercial powered by AI, featuring all-time music legends – The Island
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Sri Lanka , Sri Lankans , Sunil Perera , Dilshara Jayamanna , Kavi Rajapaksha , Sohan Dharmarajah , Clarence Wijewardena , Milton Mallawarachchi , Iftikar Ahamed , Media Solutions , Mullenlowe Sri Lanka Group , Softlogic Life , Softlogic Life Managing Director Iftikar Ahamed , Chief Marketing Officer , Mullenlowe Sri Lanka , Lowe Tech , New Media Solutions , Mullenlowe Softlogic Life , Lowetech Sri ,

Softlogic Life launches Sri Lanka's first-ever TV commercial powered by AI, featuring all-time music legends - Adaderana Biz English

Sri Lanka’s 2nd largest life insurer Softlogic Life launched Sri Lanka’s first artificial intelligence (AI) TV commercial, recreating four of the most iconic music legends of the country; H.R.Jothipala, Milton Mallawarachchi, Clarence Wijewardena and Sunil Perera using “deepfake” technology. The creative campaign, which shows the four artists performing Softlogic Life’s iconic ‘Leda Leda’ tune, is. ....

Sri Lanka , Sri Lankans , Clarence Wijewardena , Sunil Perera , Milton Mallawarachchi , Sohan Dharmarajah , Kavi Rajapaksha , Dilshara Jayamanna , Iftikar Ahamed , Media Solutions , Mullenlowe Sri Lanka Group , Softlogic Life , Softlogic Life Managing Director Iftikar Ahamed , Chief Marketing Officer , Mullenlowe Sri Lanka , Lowe Tech , New Media Solutions , Mullenlowe Softlogic Life , Lowetech Sri ,

New Media Solutions wins big at SLIM DIGIS 2.2 - Adaderana Biz English

Bags 4 awards for ‘Ledak Giya Durak’, ‘Unlocking Access To Miraculous Healing’ Reiterating its creative capabilities and progressive nature, leading homegrown media, brand communications and public relations expert New Media Solutions took home four esteemed awards at the recently held SLIM DIGIS 2.2, for the production of ‘Ledak Giya Durak’, a branded mini-series on YouTube,. ....

Sri Lanka , Sri Lankans , Sri Lankan , Ledak Giya Durak , Kavi Rajapaksha , Nilupa Sanjaya Liyanage , Media Solutions , Sri Lanka Institute Of Marketing , Mass Communications , Media Solutions Co , Ledak Giya Durak , Unlocking Access To Miraculous , New Media Solutions , Unlocking Access To Miraculous Healing , Softlogic Life , New Media Solution , Cross Digital Platform Integration , Branded Content , New Media Solutions Co Founder , Softlogic Life Chief , Media Strategies , Content Creation , Digital Media , Chief Executive Officer Nilupa Sanjaya Liyanage , Sri Lanka Institute , Bronze Award ,