Mumbai (Maharashtra) [India], March 9 (ANI/PRNewswire): Tata AIA Life Insurance (Tata AIA), one of India's leading Life Insurance Companies has unveiled a women-centric digital campaign, 'Empowering You To Achieve Your Dreams', that is aimed at empowering Indian women to take control of their financial planning while fulfilling their dreams and aspirations. The campaign has been launched with simple, clear, and inspirational messaging. The film showcases a creative take on the independent spirit of every modern Indian woman. She aspires to own a car for her family and decides to chase that wish by taking matters into her own hands through a savings plan like TATA AIA's Guaranteed Tax-Free Income Plan. The income generated from the plan can help her realize her dreams, without having to depend on anyone. Speaking on the launch, Girish Kalra, Chief Marketing Officer, Tata AIA Life Insurance said, "At Tata AIA, women are a key consumer segment for us. Our research stu
Mumbai [India], February 28 (ANI/PRNewswire): Tata AIA Life Insurance Co. Ltd. (Tata AIA), one of India's leading life insurers, has launched its very first Hindi website. With this initiative, Tata AIA aims to enhance its virtual footprint across Bharat, and provide consumers with a website that conveys the benefits of life insurance solutions in their preferred language. Tata AIA's Hindi interface (https://www.tataaia.com/hi-in/homepage.html) is a comprehensive website providing information about the company, its solutions, content in the form of blogs etc. It also empowers consumers to make premium payments, complete purchase of products, and have their queries resolved conveniently from the comfort of their homes, simply at the click of a button. To ensure that the content is translated in the correct manner while being easily understood by people at large, the company adopted a two-step approach while developing the Hindi website. The content was first translated using an
Mumbai (Maharashtra) [India], February 27 (ANI/PRNewswire): Tata AIA Life Insurance Co. Ltd. (Tata AIA), one of India's leading life insurers, has launched Tata AIA Fortune Guarantee Supreme, a non-linked, non-participating, Guaranteed Savings plan that provides life insurance cover with guaranteed regular income from the very first month of investing. The plan comes with a host of benefits such as: - Guaranteed income payable from the very first month of investing - Loyalty additions through a unique sub-wallet feature to earn interest on the income earned - Customized payout dates to coincide with one's special moments (e.g. anniversary, birthday) - Special 2 per cent discount for women consumers investing in the policy Commenting on the launch Samit Upadhyay, President and Chief Financial Officer, Head of Products, Tata AIA, said, "We live in a world wherein we must grapple with uncertainty, even as we aspire to fulfill our dreams. In such a scenario, being financially