#25x25Interview | Ram Addanki (British American Tobacco): A clear commitment to transforming tobacco
Mihai Cristea 04/06/2021 | 14:12
A new episode in the #25×25 Interview Series powered by
Schoenherr si Asociatii SCA, a special editorial project featuring 25 companies that have been in business in Romania for 25 years, sees us talking to Ram Addanki, Central Europe South Area Director at British American Tobacco, as we try to discover the secrets to the company’s remarkable success and longevity in the Romanian market.
Business Review: Starting with a bit of historical background, what can you tell us about your company’s
entry into Romania back in 1996 and about your industry as a whole back then?