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New Koch label Prime Matter "won't shy away from risky or niche games"


Koch Media is further expanding its publishing business with a new label that seeks to increase its global appeal: Prime Matter.
The new venture was unveiled during tonight s Summer Games Fest Kickoff Live, one of the many events running alongside this year s digital-only E3. It will operate alongside the publisher s established labels including Deep Silver, Milestone, Ravenscourt and Vertigo.
While Koch already has this range of publishing businesses through which it can release new games, CEO Klemens Kundratitz says this launch is in line with our growth strategy to become a truly global publisher.
We believe that we need to make sure we cater for an increasing amount of content, of studios, and we want to be correctly set up to scale the publishing organisation, he says. We believe it s better to do that by having a separate entity for products than to try and push everything through existing labels. ....

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Koch Media launches Prime Matter publishing label with 12 announced games


German enterprise Koch Media has a couple of gaming publishers under its belt, but it has determined that this is not enough. Koch wants to dive harder into the world of game publishing, utilizing studios from around the world. On Thursday, Koch revealed its next big publishing label, called Prime Matter, and has announced a dozen games that will fall under its umbrella.
Prime Matter is a new home for premium games, offering both current and future partners the expertise of the Koch Media Group alongside a new and dynamic team dedicated to maximizing their true potential, Koch Media CEO Klemens Kundratitz said via press release. The core of the video games industry is, of course, entertainment. Prime Matter will constantly look to innovate and inspire players across all its activities while retaining the fundamental values of what makes our industry so special - it s intrinsically fun. ....

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