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Holiday Season Brings Much-Needed Charity from Wine and Spirits Industry

Updated Dec. 12 From the COVID-19 pandemic to the wildfires that scorched the West Coast, 2020 has been an incredibly difficult year for many. When restaurants and bars across the globe closed this spring, many hospitality workers found themselves without jobs. As many countries revisit stay-at-home orders during what would normally be the busiest time of year, these workers are once again facing financial insecurity. In light of the myriad issues faced by those the world over, many in the wine and spirits industry have stepped up to offer relief. Pernod Ricard Brand and Partner Donations to Pandemic Relief Surpass $1.3 Million Earlier this year, French beverage giant Pernod Ricard, the company behind brands like Perrier-Jouët and Mumm Champagnes and Jameson and The Glenlivet whiskies, directed many of its distilleries around the world to join the effort to meet the world’s need for hand sanitizer.

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