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Philip Morris Korea (PMK) has appointed Hannah Yun, the managing director of Philip Morris Australia, as its new head who will continue to accelerate its effort for the rapid realization of a “smoke-free future,” the company said on Wednesday. Yun will take the helm at the Seoul office on May 1. ....
Philip Morris Korea introduced its latest heat-not-burn (hnb) product IQOS ILUMA ONE, Wednesday, as part of its efforts to surpass KT&G and reclaim its No. 1 spot in the growing e-cigarette market. IQOS ILUMA ONE is the latest smoke-free device unveiled by Philip Morris in three months after the introduction of IQOS ILUMA and IQOS ILUMA PRIME models last October. ....
Philip Morris Korea (PMK) has begun full-scale production of Terea, an exclusive tobacco stick for the company s new heat-not-burn (hnb) IQOS Iluma devices, at its plant in Yangsan, South Gyeongsang Province, the company said Thursday. The tobacco firm s Yangsan plant produces and supplies all the Terea products sold not only in Korea but also overseas. ....
Philip Morris Korea will launch a next-generation e-cigarette, the IQOS ILUMA, next month, the company said, Tuesday. The new product is equipped with a new type of tobacco heating system, which has no blades and does not require the device be cleaned. The Smartcore induction system adopted in the device does not burn tobacco but rather heats it inside to offer a consistent, quality smoking experience, leaving no residue after use. ....