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HUL becomes biggest advertiser in week 7: Barc

With ad volumes of 4940.43 (against last week’s 5080.24), FMCG firm Hindustan Unilever Ltd (HUL) was once again the top advertiser in the seventh week of 2022 (12 to 18 February), according to Broadcast Audience Research Council (Barc) data. It was followed by Reckitt Benckiser and Cadbury India at 3626.47 and 922.97. ....

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Movies genre witnessed 49% indexed growth in ad volumes in Y 2021: TAM AdEx

Movies genre witnessed 49% indexed growth in ad volumes in Y 2021: TAM AdEx ....

Advertisers On National , Reckitt Benckiser , National Movies , Accenture Solutions , Hegde Hospital Infertily Center , Procter Gamble , Movies Genre , Hindi Movies , Telugu Movies , Kannada Movies , Bengali Movies , Personal Hygiene , Personal Hygiene , Toilet Soaps , Soft Drink , Aerated Soft Drink , Wedding Extraordinaire , Thilagaraj Textiles , Toilets Soaps , Moov Strong Diclofenac Gel , Exclusive Advertisers , Kaleesuwari Refinery , Regional Movies ,

COVID-19 effect: Dettol Toilet Soap tops BARC list in week 20

Mumbai: As people in India became more aware of personal and home hygiene due to the coronavirus pandemic, antiseptic soaps and cleaning liquid brands topped the advertising charts released by the Broadcast Audience Research Council (BARC). As per its data for top brands and advertisers between 15 May and 21 May, 2021 (Week 20), Dettol Toilet Soaps led the chart with 555.13 ....

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